01
Random production
Assets get made without a clear role in the customer journey or a plan for how they will be used.
BRAND CONTENT SYSTEM
Your content should get smarter every month. Not restart every week.
We connect strategy, production, publishing, and paid distribution around one growth target, then use performance to decide what your brand should make next.
01 / 03 Fashion product content produced for Hid.n
TRUSTED BY 40+ BRANDS, FROM FUNDED STARTUPS TO KPMG AND SONY MUSIC
The actual problem
The work is happening. The learning is not compounding.
More content does not fix a disconnected content operation.
When strategy, production, organic publishing, and paid media live in separate workflows, every campaign starts from zero. We build one feedback loop so the next brief is informed by what buyers actually watched, clicked, and acted on.
02
Disconnected distribution
Organic and paid teams follow different creative playbooks, so useful signals never travel between them.
03
Reporting without direction
The dashboard explains what happened, but nobody turns it into the next hook, format, offer, or test.
THE OPERATING SYSTEM
Four steps. One commercial feedback loop.
We organise the team around the growth target, run the work, and carry the learning forward instead of handing you disconnected deliverables.
- 01
We diagnose
We review the offer, audience, funnel, current content, paid performance, internal resources, and the constraint slowing growth.
- 02
We design
We turn the diagnosis into a joined-up content strategy, creative roadmap, channel plan, and measurable testing priorities.
- 03
We run it
We coordinate production, create the agreed assets, publish across selected channels, and manage paid distribution within scope.
- 04
We compound
We read the organic and paid signals together, report what matters, and turn the findings into the next creative cycle.
Content Marketing · Foundation
Your complete monthly content engine.
Monthly content marketing retainer with strategy, 10 short-form videos, Meta ads setup, and monthly reporting.
Foundation package · From
¥350,000 /month
Minimum three-month commitment · Priced in JPY · Advertising spend excluded
What's included in Foundation
Strategy
- Ideal Customer Profile Mapping
- Customer Journey Mapping
- Customised Content Strategy
Content Production
- 10x Short Form Video Creation (15-45s) 10 content scheduling on feed
- Copywriting for the videos + captions
- Cover Image Creation
- 1 day shoot/month (up to 8 hrs)
- 2-3 different models / talents
Ads Management
- Meta Ads Set Up (1 creative refresh/month)
- Up to 2 campaigns // 15 creatives
- Meta Ads Weekly Optimization
Reporting
- Weekly Status Updates (WhatsApp/Notion/Email)
- Monthly Recap Call (Google Meets)
- End of Month Report (Email PDF)
The clean split
Your team
Share the target, offer, access, and brand context; make products or spokespeople available; approve consolidated feedback; fund media spend.
Our team
Map the audience and journey, set the strategy, run the monthly shoot, create and schedule the content, manage the included Meta campaigns, and report on performance.
Advertising spend, travel, location fees, specialist talent, third-party costs outside the agreed production, community management, customer service, and lead closing are not included.
Brand results
Numbers from accounts we run.
Follower growth, leads, and return on ad spend from client engagements, plus platform screenshots from content we produced and published.
73x
Instagram followers for TruGlow
57 → 4,185
14,576
Leads for TruGlow
$14 blended cost per lead
3.16x
Blended ROAS for Hid.n
First six weeks of Meta ads
38K+
TikTok followers for Singapore Global Network
Up from 70 in one year
57 → 4,185 Instagram
TruGlow followers, from 17 posts to 247 and a verified badge
Straight from the dashboards
Tap any screenshot to enlarge
Proof, not promises
What that looks like in revenue
What clients say
Content Hall is great at consistently delivering creative, effective, and on-brand campaigns. The team's dedication, fresh ideas, and responsiveness is truly a gem to work with. We couldn't ask for a better partner!
- Client DM We wanna work with you for another 5 videos
- Client DM We love how they turned out and are excited to share them with our followers
- Client DM Its organic! We didn't put money into it
- Client DM Thank you for your hard work and dedication in creating the videos
- Melanie · Director, Engineering MNC It has been such a great pleasure working with Angelica and her team. I would recommend this to anyone thinking about it!
- Florence · Director, Iron-Man Fabrication Shortly after working with Content Hall Group my inbound leads increased and I started getting a lot of inquiries for my products and services. Definitely recommend!
Fit check
Built for brands ready to connect content to a commercial goal.
A strong fit if…
- You have an established offer, an identifiable buyer, and a real growth target.
- Content or paid media is already expected to contribute to revenue, leads, trust, or demand.
- Your team can provide access, brand context, consolidated feedback, and timely approvals.
- You want a repeatable operating system rather than an isolated batch of assets.
- You are prepared to give the strategy enough production and distribution runway to learn.
Probably not a fit if…
- You only need one isolated deliverable with no ongoing content objective.
- The offer, audience, or path to purchase is still undefined.
- You want guaranteed virality, revenue, or lead volume.
- Nobody can provide access to performance data or approve work on time.
- You need the agency to own customer service, sales conversations, or lead closing.
FAQ
Before we build the system.
Is this one fixed package?
Foundation is our public starting package at 10 short-form videos per month. It keeps strategy, production, Meta ads, and reporting in one engagement. If your brand needs materially more volume or campaign scope, we will recommend that after the discovery call rather than make you choose from a long menu.
What kinds of content can you produce?
Foundation includes 10 short-form videos of 15-45 seconds, copy and captions, cover images, and scheduling for 10 feed posts. The content plan is built from your ideal customer profile, customer journey, and commercial priorities.
Do you handle filming and production?
Yes. Foundation includes one shoot day per month of up to eight hours and two to three models or talents, alongside editing, captions, covers, and feed-ready delivery.
Does the engagement include paid media?
Yes. Foundation includes Meta Ads setup, one creative refresh per month, up to two campaigns and 15 creatives, plus weekly optimisation. Advertising spend is always separate from our fee.
Which brands are the best fit?
We are strongest with beauty, aesthetics, and wellness; DTC, e-commerce, and fashion; and adjacent high-consideration brands where trust, explanation, or creative performance influences the sale.
How quickly should we expect results?
The first cycle establishes the strategy, production rhythm, and measurement baseline. Useful creative signals can appear quickly, but durable commercial improvement depends on the buying cycle, budget, offer, channel, and enough repeated testing. We do not guarantee a specific result.
What if we only need one specific service?
For Brands is the front door when strategy, content, distribution, and performance need to work together. If you only need one specialist capability, use the detailed service catalogue instead.
View All ServicesStart with the bottleneck
Let’s connect the content operation to the growth target.
Bring us the brand, the commercial goal, what is already running, and where the system keeps breaking. We will tell you whether a joined-up engagement is the right next move.
One focused conversation
Bring the commercial goal, the current content operation, and where momentum keeps breaking.
What happens next
- 1 We review your brand, offer, current content, and growth context.
- 2 On the call, we identify the highest-leverage constraint and whether Content Hall is a fit.
- 3 If it fits, we return with one recommended scope, not a menu of packages.
Angelica
Founder, Content Hall
30 minutes. For brands investing in content or ads.
No generic pitch deck. No pressure to buy a service you do not need.